Create A Killer Product by Writing Your Sales Letter First

You may not realize this, but when if you are in the early planning stages of developing a product, the best thing you can do is STOP and write the sales letter first!

“But wait a minute (you might be thinking)… this sounds totally ‘Bass Ackwards’ doesn’t it?” It sure does but it REALLY works too…

And here’s why … When you envision a product, prewriting the sales letter first allows you to place no limitations on it. You can write more freely as the very things you describe are actually helping you design and create your product’s features and benefits.

Now all of a sudden you have an extended blueprint that can add many bells & whistles some of which will actually end up being part of your final product.

You’ll also find that much of your original inspiration will also give you many great sales copy components that will also end up in your sales letter too.

And, in this mode of no barrier mind-streaming, you’ll undoubtedly come up with more creative ideas than the restrictive mind we use when analyzing possibilities…

Always use your higher logic to harness your creativity into a final workable solution. But don’t inhibit your creative process when initially creating your products…

Instead try this…

Set out for a dream product state-of-mind that is full of features that can be turned into benefits… What you’re doing in essence is conjuring up the most unlimited version of your product. One that defies all confines at this stage. Write it out as if this product was right there in front of you and can performed every detail that you promise…

You are in effect reverse-engineering your product which is a catalyst to making the product not only better, but also helps it live up to the high expectations you design into it.

What you bring into reality is an out growth from using unlimited creativity to logical harnessing of all ideas fused into a finalized product. Writing the sales letter first adds incredible inspiration into your product ideas. This technique helps dictate new avenues of creation and marketing that can add much leverage to a successful product launch.

What Kind Of Things Can Cause Major Structural Damage To A Home?

Major structural damage to a home, such as that caused by flooding or a fire can be devastating. The costs of repairing this kind of damage are generally very high and it’s difficult to put a price on the stress involved with having your home reduced to rubble overnight. A pre-purchase building inspection can help you detect any underlying problems like subsidence, dry rot or woodworm infestation which may not present themselves until after moving day (or even during occupancy). These kinds of conditions will cause serious health risks if ignored and can also cause irreparable damage to the structure of the house; make sure you understand everything about your potential dream house before signing away your hard-earned money.

Some things that can cause structural issues in a home include:

A roof leak – A leaking roof is a common cause of structural damage to homes. This may be caused by any number of factors, including faulty installation or the natural wear and tear that comes with age. Leaks can also arise from damaged shingles (which are often found in older buildings), poor roof design allowing water into places where it shouldn’t go through, or old gutters that need cleaning out. A leaking roof is one major problem which causes serious flaws within your home structure over time. A fault in the installation itself due to inexperience will always play its part but once it has happened there’s no going back; something must be done about it before further damage occurs if you want your house not to be reduced to rubble overnight.

Damaged foundation – The foundation of a home is an integral part of it structure and any damage to it will need immediate attention. If you’re thinking about buying a home then checking the foundation is something that should be on your to do list before signing any contracts, because once it becomes apparent that there are issues with the foundation of your dream house, chances are they won’t go away for anything less than thousands in repairs which could have been avoided if detected early enough. It’s very easy to see evidence of foundation damage when you look at damaged walls or floors but also take note whether these areas show signs of moisture. The cracks themselves can tell their own story too so don’t dismiss them as unimportant; water seeping through means more problems ahead unless tackled head-on while still small and manageable rather than left alone until they become worse. Damages to a home’s foundation can occur from a number of sources including weather, animals, as well as faulty construction.

Cracks in the walls or floors – Cracks in the walls or floors can mean bigger problems down the road. Even a small crack is an indicator of bigger issues which is why you need to hire an inspector before purchasing your dream home so he or she can identify these kinds of structural damage and help make sure they are rectified properly. Cracks in walls, floors or ceilings should be reported immediately even though some cracks may not seem like much at first glance because over time they will only get worse if left alone. Look out for signs that water might be seeping through as this can mean major leakages elsewhere on the property which indicate further more serious damage to find with proper inspection by professionals who know what they’re doing when it comes to identifying non-visible structural damage on homes.

Leaky pipes and poor insulation – Leaky plumbing and poor insulation can cause severe structural damage in the form of mould growth and rot throughout the house. Mould can cause serious health issues, especially for people with allergies or respiratory conditions so make sure any leaks are fixed immediately if you notice them before buying a property! Once mould has taken hold in your home there is no going back as this will require expensive remediation work. Mould eats away at building materials which leads to rotting wood beams, floors and walls over time until they completely give way under their own weight leaving an unsafe environment for anyone wanting live there.

Holes in the wall, ceiling, or flooring – These can mean many problems, including a costly repair bill, a dangerous environment for anyone living there, and the potential loss of personal property. If you notice any holes in your home’s walls ceilings or floors it is essential to get them fixed straight away as this can cause further significant damage if left undetected, such as mould growth which will lead to major restoration work that could possibly be very expensive depending on how much remediation needs doing before repairs can begin. If you have an air tight house with little ventilation then moisture build-up from even small amounts of damp/water leakage through these holes may also create serious problems like wood rot and drywall corrosion (which eats into plasterboard) until eventually rotting beams or floor joists start giving way under their own weight.

Outdated electrical system – If you have any outdated electrical systems in the home, this is a very dangerous problem to have, as it could cause a fire, which is a serious safety hazard for the occupants. One way to detect such problems is by having a home inspection done.

As you can see, before you make a decision to buy any property it is essential that you get an inspection done. That simple pre-purchase inspection report in Sydney issued by a professional inspector or company, can save you the investment you make on your new home, and hassle of problems of later on.

6 Easy Steps to Launch a Product

Launching a product is one critical and very delicate activity that a company faces. It is through product launching that you finally make a clear stand as to why the consuming public should patronize and buy the product that you are endorsing. All elements of the product launching should be properly addressed; otherwise, it may lead to the destruction of the entire product. Below are some of the easy steps on how you can launch a product:

1. Make a pre-test of the product prior to launching it. This will involve testing the entirety of the product against a controlled variable. You choose the kind of tests you may need to conduct on the product under given controlled respondents. Take note of the reactions.

2. If the pre-test yielded some negative comments, work on those comments and re-develop your product before you finally launch it. Make sure that you adhere with the scheduled time.

3. Set the date of the product launching. Choose the right and appropriate date when you will be launching the product. Make sure that the date does not coincide with any another important company event or any nationally celebrated events or activities.

4. Create a press release to entice publicity from other forms of media. The more publicity that you get the better exposure the product launching will get.

5. Invite people who can draw crowd on your actual product launching. Celebrities and well known personalities can basically help your product launching event to catch more and more potential buyers.

6. You can engage into some form of gimmick like giving away freebies or give away gifts to those people who are showing interest on the product launching. Or even more, you can press release these gimmicks to entice and attract more and more people to come during the actual product launch.