Create A Killer Product by Writing Your Sales Letter First

You may not realize this, but when if you are in the early planning stages of developing a product, the best thing you can do is STOP and write the sales letter first!

“But wait a minute (you might be thinking)… this sounds totally ‘Bass Ackwards’ doesn’t it?” It sure does but it REALLY works too…

And here’s why … When you envision a product, prewriting the sales letter first allows you to place no limitations on it. You can write more freely as the very things you describe are actually helping you design and create your product’s features and benefits.

Now all of a sudden you have an extended blueprint that can add many bells & whistles some of which will actually end up being part of your final product.

You’ll also find that much of your original inspiration will also give you many great sales copy components that will also end up in your sales letter too.

And, in this mode of no barrier mind-streaming, you’ll undoubtedly come up with more creative ideas than the restrictive mind we use when analyzing possibilities…

Always use your higher logic to harness your creativity into a final workable solution. But don’t inhibit your creative process when initially creating your products…

Instead try this…

Set out for a dream product state-of-mind that is full of features that can be turned into benefits… What you’re doing in essence is conjuring up the most unlimited version of your product. One that defies all confines at this stage. Write it out as if this product was right there in front of you and can performed every detail that you promise…

You are in effect reverse-engineering your product which is a catalyst to making the product not only better, but also helps it live up to the high expectations you design into it.

What you bring into reality is an out growth from using unlimited creativity to logical harnessing of all ideas fused into a finalized product. Writing the sales letter first adds incredible inspiration into your product ideas. This technique helps dictate new avenues of creation and marketing that can add much leverage to a successful product launch.

Creating Information Products – How They Generate Online Income

Creating information products is pretty popular in the internet nowadays considering the number of people that seem to be interested with getting their purchases instantly. Basically, information products are any type of item that contains valuable information for the user and can be delivered electronically. More often than not, this equates to an eBook, an audio book or even video.

These products make for easy distribution and are therefore more attractive for people who want to use them. It could cover a wide range of topics starting from weight loss to coping with teenager problems.

For those who want to try out their hand in creating information products, following are the most important factors to consider.

Choosing a Niche

Look for a potential market and fill that need. Some of the most popular information products today consist of how to lose weight or how to grow muscles. The important thing is that there is a demand for this niche and that once is sure that he or she can supply it accordingly.

Research and More Research

Information products are called that because they provide valuable information to the readers or users. One has to convince the market that the product contains information that is not available anywhere else. It can be a set of techniques, new methods or anything else that would facilitate the achievement of a goal. In order to do this, one must perform as much research as possible in order to actually deliver something that they promised.

Testing Phase

Once the product is created, then it’s time to see how people would react to it. Make use of family and friends and see if they would appreciate the information given in the product and ask them if it is something they would be willing to pay for. Don’t forget to take constructive criticism well and improve on it as much as possible.

Marketing and Selling Phase

After creating the information product that has passed through the scrutiny of several people, then it might be time to actually release it to the market. This is one of the most important stages because the product would need to catch the attention of the target consumers. At this stage, one can start using various marketing strategies for promotion in order to sell the information.

Don’t be fooled into thinking that creating marketing products and launching them is easy. It takes a lot of time and effort on the author’s part. However, the rewards are definitely worth it.

Affiliate Marketer, If You Want to Make Money You Will Need to Know What Products to Sell

If you are new at affiliate marketing and do not yet have a lot of visitors coming to your website. It will take time to make a lot of sales. That means that you will not make a lot of money each month if you are advertising low-priced products. Audio files and e-books, for example, are some of the lowest-priced items that are available to sell. These products usually sell for less than one hundred dollars. So if you are getting a 20% commission, you will get at least $20 per sale. You will need a lot of sales to get a decent monthly income. But you will not make a lot of sales because you do not have a lot of visitors to your website.

It’s different if you are a veteran affiliate marketer and have built up your website so a lot of people visit it, because then you can sell low-priced items and make a suitable sum of money by doing so. As long as the products you promote sell well and a lot of people visit your site, you will have a good profit. In this case, you may sell more than one hundred items a month and, at the same 20% commission, you will make over $2,000 monthly. You will make even more if you promote several products.

To sum this up, beginning affiliate marketers should not decide to promote products that are priced low. These novice affiliate marketers would do better by promoting good-selling products that have a good price tag. If they promote a product that sells for a thousand dollars and get a 20% commission, then they will make $2,000 each month if they sell only ten items. This means that if you do not have a lot of visitors, you are not making a lot of sales, you can still make a good income by promoting products that are priced higher.

Of course it also takes more time and effort to promote the high-priced products effectively. A good way to do this is to offer something free on your website, such as a newsletter or report, and make a list of the email addresses of the people that visit your site. If you have an attractive offer, people will come to your site and provide their addresses to get your offer. The email addresses that you get can then be used to launch an ad campaign. The campaign will bring even more visitors to your website. Companies that sell high-priced products usually have free offers that come with the items, such as free maintenance, free installation, a money-back guarantee, technical assistance, or some other benefit. You can make these the basis for your own promotions. For instance, you can make an item more attractive by notifying your visitors that technical assistance will be provided if they buy the product. Or make use of any other offer, such as a money-back guarantee, that the company provides. Research the product that you are selling to get all the details that you can use in your promotions. Then pass it along to your visitors on your web page or by emails and newsletters. These efforts will help to bring more visitors to your website and increase your sales.

For low-priced products, on the other hand, the companies usually will not make such free offers. That makes it harder to increase sales because there are no attractive offers you can make.

If you should happen to find a vendor of low-priced products that offers these free services, then it would be a good idea to choose those products to promote. But include some higher priced products that are good sellers also. Sell both types of products, and you can reap the benefits of both domains.