4 Things That Real World Product Managers Do

What do product managers really spend their time doing? We like to talk about all of the things that tthey should be spending their time doing – boldly defining new products and clearly laying out markets to go after. However, the day-to-day reality of being a product manager can be quite different. The folks over at Pragmatic Marketing have just released their annual survey and it contains some interesting points…RoadmapsIf ever there was a part of a product that a product manager should own, the roadmap is it. Just to make sure that we’re all on the same page here, a product roadmap lays out the changes and enhancements that are planned for your product in the future. You get to define the future: is it just this month, this year, or do you go out for 5 years?Although we should own the product’s roadmap, this is not always an easy thing to do. Development teams have been known to want to play a big role in saying what shows up in the product and when it shows up.The reason that this is the wrong way to handle things is that for your product to be successful, it really needs to be your customers who are defining in what order (and when) features are introduced. Who owns the roadmap can be the source of many battles within the firm.RequirementsWhen people ask me what skills a product manager needs to have, at the top of my list is the ability to communicate clearly. Nowhere is this more evident than when it comes to product requirements.You own the requirements for your products. Normally, the creation of product requirements is not something that people fight over. I mean, who really wants to do all of that writing?The key skill that you need to have is the ability to both clearly and succinctly express what the product needs to be able to do. This has to be done for multiple simultaneous audiences: the sales teams need to be able to read it and understand what’s coming and the development teams need to be able to read it and understand what they need to do.Market ProblemsIn a world without problems, there probably wouldn’t be much of a need for product managers. Thankfully there are a lot of problems out there! I’m not sure if “problems” is really the right word to use here, I think that “changes” might be closer to the mark…When we create and launch a product, we do so in a market that has certain characteristics: we know who our customers are and we know who we are competing against. From that moment on everything changes.As things change, it is your responsibility to change with it. We need to adapt our products, our marketing message, and perhaps even our pricing to deal with the new realities as they show up.PositioningWhat does your product do? Who does it do it for it? Why should your customers choose your product over somebody else’s? These are all great questions and if you don’t have a solid answer for each of them, things are not looking good for your product.Knowing how you want people to view your product against all of their other options is a key point that product managers have to take care of. This higher level ability to “see” your product as the market does is very important.Since we are dealing with an ever changing market, your product positioning will always be changing also. This means that as a product manager you need to always be “looking” at your product and making marketing adjustments to it.What All Of This Means For YouIt’s not easy being a product manager. There is no such thing as a product that just “runs on auto pilot”. Instead, every day we need to be making adjustments to both our products and how we market them in order to ensure that they will be successful.A recent survey shows that product managers spend a lot of their time working on four main tasks. These tasks are: creating roadmaps, defining requirements, dealing with market “problems”, and ensuring that their products are properly positioned.If we can master these activities, then we’ll have the core of what it means to be a great product manager taken care of. That being said, it’s not easy being a product manager; however, at least now you know what’s required!

Life-Fitness Equipment – Understand the Concept

Once you initiate a fitness training program, a bodybuilding program or any other training regimen to amplify your health and physical fitness, you have the option of registering in a local fitness center or gym, or setting up your home gym. Home fitness equipment are currently very popular due to their convenience and easy acquisition. It is in this acquisition process of home gym equipment that the concept of life fitness equipment accrues.

Introducing Life Fitness equipment

The phrase life fitness equipment refers to the lifetime equipment acquisition whereby the equipment you buy is warranted for their life duration. In short, therefore, life fitness equipment refers to lifetime fitness equipment. Those who have encountered the term may not be totally familiar with the concept. If however you are intent on setting up a home gym for your physical fitness training of bodybuilding, it is important that you consider the importance and the essential meaning of lifetime equipment.

Purchasing lifetime or life fitness equipment means that the equipment you purchase come with a lifetime warranty. That is just about the best deal available in your local exercise equipment store.

Why Life fitness Equipment is a Viable Choice

The following are some of the reasons why you might consider buying life fitness equipment:

Fitness aids and equipment are very expensive and not the kind of investments you would wish to be buying every now and then if you can avoid it
With regular exercises, common fitness aides and equipment usually break down and become dysfunctional such that they hinder beneficial workouts unless you buy a replacement
Insurance covers for your home gym equipment is a more expensive option when it comes to break down, wear and tear
The convenience of knowing that your equipment will be serviced or replaced anytime it stops working efficiently, instead of having to carry out another odious shopping
In short, life fitness equipment might end up saving you a lot of time, money and trouble. Almost all types of equipment will and do break down with continued use. Whether it is furniture, cell phones, vehicles, machines or whatever else, breakage and wear and tear is a norm in the use of machines.

Your equipment is also as prone to breakage and wear and tear. You therefore need the assurance of a lifetime guarantee that the equipment will always be replaceable and or repairable at no additional cost. That is the essence of lifetime warranty carried by life fitness equipment.

Conclusion

Fitness equipment is a formidable investment. Setting up a home gym is something that should be covered by a warranty or insurance of sorts. In this regard, life fitness equipment is just about the best available option. Ideally, the lifetime warranty is offered by manufacturers and extended by equipment stores and other retailers within your local setting. Ensure that you check for such provisions when buying your home gym equipment and specifically ask for the equipment that carries with it a lifetime warranty. Additionally ensure that:

1. The price is acceptable in comparison with the normal pricing of the equipment i.e. It should not go beyond 20% of the normal price

2. The condition of the equipment while at the fitness equipment store should be brand new and functional

3. The lifetime warranty documentation properly signed by the equipment store as provided for by the manufacturer

4. The terms spelt out in the lifetime warranty to include replacement and repairs without excluding your typical usage of the equipment i.e. Some contracts will exclude electrical-fault-caused damage from warranty cover which is a trick you must avoid

5. The reliability and or dependability of the local store or manufacturer to follow through on their word based on their track record, customer support and customer satisfaction history

There is a link between a bodybuilding lifestyle and optimal health. Once an individual strikes that link, he or she attains optimal physical fitness as a by-product. With the right information, you can easily set up a training regimen that is centered on bodybuilding health. From this program, muscle mass and strength will accrue and with it physical fitness.

Niche Review Templates Review – How to Make Money With Product Review Sites

Niche Review Templates is a new product that allows you to launch niche review sites quickly. If you’ve been around in the Internet Marketing world for a period of time, I’m sure you agree that one of the fastest ways to earn money online is writing product reviews.In this review, I will explain what exactly you’ll get when you join Niche Review Templates, who can benefit from this product and how to make your review sites stand out from the rest.When you join the membership, you’ll be able to download TWO niche review sites immediately. You’ll continue to get two complete niche review sites as long as you stay as a member. Note that Niche Review Templates is more than just templates. In fact, they can be considered as mini niche sites.Here are exactly what you will get each month…- Two new niche review templates with CSS style sheet complete with custom graphics.- Each template comes with 9 different header graphics for you to choose from.- Three in-depth reviews for the top 3 products.- Two sets of 7 autoresponder messages that you can integrated into your autoresponder system.- 20 high-quality keyword-rich articles –> this is why I say this is more than a template, you should rewrite these articles, publish them to your own review sites and article directories. They are great in driving targeted traffic to your sites because these are keyword-driven articles.- Complete training videos that will teach you how to install the sites, how to modify them and how to generate traffic.- 24/7 Support. If you encounter any problem, shoot an email to the support team and they respond to you in 24 hours.- New features added on a regular basis. The recent addition are video reviews. This is a very cool add-on and can certainly add value to your sites and help to boost sales.Who will benefit from Niche Review Templates?I would say that anybody who is interested in earning money writing product reviews will benefit from this product. Especially if you’re new and haven’t written a product reviews before. This product will provide you the framework and show you how to earn money publishing product review sites.But, can you really make money with this product?I will tell you right off the bat that it won’t work if you just upload the sites without any modification. Because you’re not the only member who use the sites, there are many other people who use it as well. Therefore, you’ve got to spend sometime to make your sites unique before bringing them online. This is very important and worth your time, trust me on that!Niche Review Templates has a complete training videos that shows you everything from setting up, installation, modification to traffic generation. Before you upload your sites, make sure you go through the training videos first and pay special attention on how to modify your sites and make them stand out from the rest. No need to rush in uploading your sites, spend time in making them unique first. If you do that, your chances of success will multiply and your sites will definitely beat those that are not unique.Conclusion:Niche Review Templates provides a great opportunity for you to earn money writing product reviews like a pro. But, the key to success is to make the sites unique before putting them on the Net. It’s not that difficult to make them unique, all the content/articles are already pre-written, you just need to rewrite some of them and make them at least 50% different.Yes, you will need to sit down and put in some effort and time in rewriting the articles but it’s well worth your time. Take my advice seriously if you want to make money using niche review sites.